Craft Vendor Insurance: Liability, Cost, & Providers 

Thang Truong
Thang Truong
Updated on:

Craft vendors, just like any other business, face various risks and uncertainties. Insurance plays a crucial role in protecting craft vendors from these unforeseen events. This article provides an in-depth guide on craft vendor insurance, covering the various types available, how to choose the right coverage, and addressing frequently asked questions. By the end, you’ll have a better understanding of the importance of securing insurance for your craft business and how to choose the right policy for your specific needs.

Best craft vendor insurance providers 

Many insurance companies offer coverage for craft vendors. It can be confusing for you to choose the best providers. After intensive research, here are the best craft vendor insurance providers that we recommend: 

  • Simply Business: Best for comparing several quotes to find the cheapest policy  
  • InsurePro: Best for short-term coverage, ie. 1 or 2 days or 1-week policy 
  • The Hartford: Best for comprehensive coverage from a leader in small business insurance 
  • Smart Financial: Best brokerage firm if you prefer working with an independent and knowledgeable agent

We would recommend that you work with at least 2 providers above to find their quotes, compare, and choose the best way for your business. Price is just one factor. You should also consider other factors such as reputation, coverage limits, and customer satisfaction ratings. 

Types of craft vendor insurance

Craft vendors may need several insurance coverages to appropriately protect their businesses and their personal finance. Below are the 5 main types of craft vendor insurance that are most popular:  

General liability insurance

Definition and coverage

General liability insurance, also known as commercial general liability (CGL) insurance, is a policy that protects your craft business from third-party claims of bodily injury, property damage, and personal and advertising injury. This coverage is essential for craft vendors, as it safeguards you from potential lawsuits and financial losses that may arise from accidents or incidents involving customers, suppliers, or other third parties.

Common claims and incidents

Some common claims and incidents that general liability insurance covers include:

  1. Slip and fall accidents: If a customer slips and falls at your booth or store, they may file a lawsuit against your business for any medical expenses or damages incurred.
  2. Property damage: If your business activities cause damage to someone else’s property, you may be held liable for the cost of repairs or replacements.
  3. Personal and advertising injury: This coverage protects your craft business from claims of libel, slander, copyright infringement, and other similar offenses.

Product liability insurance

Definition and coverage

Product liability insurance protects your craft business from claims arising from the use of your products. If a customer or third party experiences injury, illness, or damage as a result of using your products, they may file a lawsuit against your business. Product liability insurance helps cover legal expenses, settlements, and judgments related to such claims.

Common claims and incidents

Some common claims and incidents that product liability insurance covers include:

  1. Faulty or defective products: If your product has a manufacturing defect that causes harm to a customer, you may be held liable for the damages.
  2. Design flaws: If your product is poorly designed and poses a safety hazard, you may be held responsible for any resulting injuries or damages.
  3. Inadequate warnings or instructions: If your product lacks sufficient warnings or instructions, and a customer suffers harm as a result, you may be held liable for the damages.

Business property insurance

Definition and coverage

Business property insurance, also known as commercial property insurance, protects your craft business’s physical assets, such as inventory, equipment, and booth setup, from perils like fire, theft, vandalism, and natural disasters. This coverage is essential for craft vendors who have invested in valuable inventory, tools, and equipment.

Protecting inventory, equipment, and booth setup

Business property insurance can help you recover the costs of replacing or repairing damaged, stolen, or destroyed assets, including:

  1. Inventory: Your handmade crafts and raw materials.
  2. Equipment: Tools, machinery, and other equipment used in the production or display of your products.
  3. Booth setup: Displays, signage, furniture, and other items used to set up your booth at events or shows.

Business interruption insurance

Definition and coverage

Business interruption insurance, also known as business income insurance, helps cover your craft business’s lost income and additional expenses resulting from an unexpected event, such as a fire or natural disaster, that forces your business to temporarily close or relocate. This coverage helps you maintain financial stability while you work to restore your operations.

Loss of income due to unforeseen events

Business interruption insurance covers the following:

  1. Lost income: The policy will compensate for the revenue your craft business would have generated if the interruption hadn’t occurred.
  2. Operating expenses: The insurance covers ongoing expenses, such as rent, utilities, and salaries, even when your business is not operational.
  3. Temporary relocation costs: If you need to move your craft business to a temporary location, the policy will cover the additional expenses incurred due to the relocation.

Workers’ compensation insurance

Definition and coverage

Workers’ compensation insurance is a policy that provides medical benefits and wage replacement to employees who suffer work-related injuries or illnesses. If your craft business has employees, it’s essential to have workers’ compensation insurance to protect both your employees and your business from potential financial losses resulting from workplace incidents.

Requirements for craft vendors with employees

Workers’ compensation insurance requirements vary by state, but most states require businesses with employees to carry a policy. Be sure to check your local regulations to ensure you comply with the specific requirements for your craft business.

What insurance coverage do you really need for your handmade products business? 

Not all craft vendors need to have all coverage mentioned above. In most cases, they only need to have general liability and product liability coverage. However, it varies by vendor, depending on their unique characteristics. 

Determining the appropriate coverage

Analyzing risk factors

To determine the appropriate insurance coverage for your craft business, start by analyzing the various risks you face. Consider the likelihood of accidents, property damage, or product-related incidents occurring in your operations. The types and amount of coverage you need will depend on the level of risk you’re willing to assume.

Evaluating potential financial loss

Think about the potential financial losses your craft business could face if an unfortunate event were to occur. Assess the costs of replacing inventory, repairing damaged equipment, or defending against a lawsuit. This evaluation will help you determine the amount of coverage you need to protect your business adequately.

Tips for choosing the right insurance policy

Comparing insurance providers

When looking for the right insurance policy for your craft business, it’s crucial to compare different insurance providers. Consider factors such as premiums, coverage options, claim processing times, and customer service. Choose a provider with a strong reputation and reliable service to ensure the best protection for your business.

Customizing coverage based on specific needs

Every craft business is unique, so it’s essential to customize your insurance coverage to meet your specific needs. Work with your insurance provider to tailor your policy, selecting the types and amounts of coverage that best protect your business.

Periodically reassessing insurance needs

As your craft business grows and evolves, your insurance needs may change. Periodically reassess your coverage to ensure it remains adequate for your business. Consider reviewing your policy annually or whenever there are significant changes to your operations, such as expanding your product line, hiring employees, or relocating your business.

The cost of craft vendor or handmade product insurance

The average cost of craft vendor insurance is $52 per month. This is for a $100K/$300K general liability insurance policy. If you add product liability coverage to the policy, the average monthly cost will increase to $68. 

It is highly advisable that a craft vendor should have at least general liability and product liability coverage. 

If you want to add other coverage such as commercial property, commercial auto, and workers compensation insurance, the average cost will increase accordingly. 

Keep in mind that these are just the average. Your rates will be different. Make sure you shop around with a few companies or work with a top brokerage firm like Simply Business to find the cheapest rate for your business. 

Factors affecting insurance premiums

Several factors can affect the cost of craft vendor insurance, including:

  1. Type and amount of coverage: The more comprehensive the coverage and the higher the policy limits, the higher the premium.
  2. Location and size of your business: Businesses operating in areas prone to natural disasters or with higher crime rates may have higher premiums. Similarly, larger businesses with more inventory or employees may also face higher costs.
  3. Claims history: Businesses with a history of insurance claims may have higher premiums, as they’re considered riskier to insure.

Tips for minimizing craft vendor insurance costs

  1. Bundling policies: Many insurance providers offer discounts for bundling multiple policies, such as general liability, product liability, and business property insurance.
  2. Implementing safety and risk management practices: By reducing the risks your business faces, you can potentially lower your insurance premiums. Implement safety measures and maintain a clean claims history to demonstrate to insurers that your business is low-risk.
  3. Negotiating with insurance providers: Don’t be afraid to negotiate with insurance providers for better rates or coverage options. By demonstrating your understanding of the risks involved and the steps you’ve taken to mitigate them, you may be able to secure more favorable terms.

Who are craft vendors and where do they usually work? 

Craft vendors are individuals or small businesses that create and sell handmade or unique products. These vendors often specialize in a particular craft or artistic medium, such as woodworking, jewelry-making, pottery, or textiles.

Examples of craft vendors include:

  1. Jewelry makers who create unique necklaces, bracelets, and earrings using a variety of materials such as gemstones, wire, and beads.
  2. Woodworkers who create furniture, home decor items, and other products using traditional hand tools or modern power tools.
  3. Ceramic artists who create pottery items such as bowls, mugs, and vases using clay and a pottery wheel.
  4. Textile artists who create one-of-a-kind clothing, scarves, and accessories using techniques such as weaving, knitting, and embroidery.
  5. Soap makers who create artisanal soaps using natural ingredients such as essential oils and botanicals.

Craft vendors can work in a variety of settings, including:

  1. Outdoor markets and festivals
  2. Art and craft shows
  3. Online marketplaces such as Etsy or Amazon Handmade
  4. Local boutiques and gift shops
  5. Their own studios or workshops, where they sell their products directly to customers.

Frequently asked questions about craft vendor insurance

Is craft vendor insurance legally required?

While general liability and product liability insurance may not be legally required for all craft vendors, they are highly recommended to protect your business from potential financial losses. Some events or venues may require vendors to have insurance coverage before participating. Additionally, if you have employees, most states require you to carry workers’ compensation insurance.

Are craft vendors required to have appropriate insurance to sell their products on Etsy or Amazon Handmade? 

Craft vendors selling their products on Etsy or Amazon Handmade are not explicitly required to have insurance, but it is highly recommended.

Both platforms have policies that hold sellers responsible for any injuries or damages caused by their products, so having insurance can help protect sellers in case of a lawsuit. Additionally, some venues or events where craft vendors sell their products may require proof of insurance as a condition of participation.

There are different types of insurance that craft vendors can consider, including:

  1. General liability insurance: This type of insurance can cover bodily injury and property damage caused by the vendor’s products or operations, as well as legal defense costs.
  2. Product liability insurance: This type of insurance can cover damages caused by the vendor’s products, including injuries or property damage, as well as legal defense costs.
  3. Business property insurance: This type of insurance can cover damage to the vendor’s equipment, inventory, and workspace due to theft, fire, or other covered events.

Craft vendors should consult with a licensed insurance agent to determine the appropriate coverage for their business needs.

What happens If I don’t have insurance?

Operating without insurance exposes your craft business to significant financial risks. If an accident, property damage, or product-related incident occurs, you may be held personally responsible for the costs, including medical expenses, legal fees, and settlements. These expenses can be financially devastating and may lead to the closure of your business.

How do I file a claim in case of an incident?

If an incident occurs that may result in a claim, immediately notify your insurance provider. They will guide you through the claims process, which typically involves:

  1. Documenting the incident: Take photos, gather statements from witnesses, and collect any other relevant evidence.
  2. Filing a claim: Submit the required paperwork to your insurance provider, detailing the incident and the damages incurred.
  3. Working with an adjuster: Your insurance provider may assign an adjuster to investigate the claim, assess damages, and negotiate a settlement.

Can I get temporary insurance for events or shows?

Yes, many insurance providers offer temporary or short-term insurance policies designed specifically for events or shows. These policies typically provide general liability and product liability coverage for the duration of the event, ensuring your craft business is protected while participating in the show.


Craft vendor insurance is crucial for protecting your business from the various risks and uncertainties it faces. By understanding the different types of insurance available, assessing your unique needs, and selecting the right policy, you can safeguard your craft business from potential financial losses. Don’t leave your business exposed to risks—invest in the right insurance coverage to ensure the long-term success of your craft venture.

Thang Truong

Thang Truong covers small business insurance and small business success at BravoPolicy. He is a licensed P&C insurance agent. Previously, he held product leadership positions at, Capital One, NerdWallet, and Mulberry Technology. He holds a MBA degree from UC Berkeley - Haas School of Business.

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